What is the Future of the Marketing Agency?

Welcome to Speakeasy's Social Sunday!

Each week I will be featuring tips and information on social media. Being that my agency has just started, this week's infographic from Marketo fits this week perfectly. Earlier in the week I explained what brought me to start a new agency, what the name Speakeasy Market Strategies means, and today I will give you some insight into the future. To start, let's take a look at what the experts are saying is the future of the Marketing Agency.

What is the Future of the Marketing Agency?

(Click the Infographic below to see it in its original non-smushed form ;)


Where does Speakeasy range in what the experts are predicting for the future of the agency?

I have always been a proponent of staying ahead of the curve and picking technologies that my needs and those of my clients. But on one hand, you do not want to be constantly moving from one automation company to the next. There is a learning curve on any new technology or service you are using; therefore time and consistency must become a factor in the decision process.

One of the core's of my business is the be able to meet the needs to my customers.

If my customer wants certain services that I am not proficient in, I will find the information to help them make the best decision to help them. In the end, if my customers grow and thrive based on the services and advice I provide, I consider my job well done. It is almost like the philosophy from the movie "Miracle on 34th Street" when the department store promised customers if they did not have the toy they were looking for, they would find it for them. In the end this strategy won them satisfied and loyal customers.

Another aspect of my company is to keep my clients up-to-date and relevant to their customers in today's world.

This means that I choose designers and contractors that understand branding for the current culture; as well as placing my clients on platforms that their customers frequent. Many businesses today have the philosophy that because they have been in business for years that they do not have to market themselves and can continue to utilize the same marketing strategy they have since day 1. This may work for a little while longer, but if companies are to stay in business they must adapt to the times in some form or another.

It is my job to figure out which platforms will work best for each client and then execute the plan.

It is still to be determined what other agencies in Tulsa and in the US will do, but Speakeasy will continue to innovate and meet the needs of our clients.

I may not be able to take you out for that drink, but I am here to help get your marketing on the right track. If you are business owner that feels like they are struggling in today’s digital marketing, then look no further. We are here to help you be able to get back to what you do best and we can handle the rest.

Click the “Contact Us Now” button to get started. If you would like a sample of the ideas we could generate for you, click here for a free digital marketing report, custom-made for your company. I also do have consulting available for you to purchase to get one-on-one help from me to kickstart your next, project, company, idea…the skies the limit. Click here for more info on those services.